This year, as for the last few years, ME+EM won’t be participating in Black Friday.
 
Why?
 
Because we don’t believe in fast fashion. We don’t rush when it comes to making our clothes, and we don’t want you to rush when it comes to shopping them.

We believe in making considered investment pieces that make you feel confident, that we know you’ll wear constantly and that will last for years to come. I appreciate that we aren’t the cheapest brand on the market, but I hope you’ll agree that the price is surprising once you discover the exceptional quality.  

That’s why, rather than discounting this Black Friday, we will be donating £10 from every purchase made on Friday 25 November to The Prince’s Trust. 

As an ambassador for their Women Supporting Women initiative, I am proud to say that we have supported The Prince’s Trust and their invaluable work for several years now. 

This year more than ever, disadvantaged girls and young women across the UK will need our help, and the Women Supporting Women initiative works to provide exactly this through education, training and support. 

Here’s to donating, rather than discounting, this Black Friday. 

Clare Hornby
Founder + CEO


The Prince’s Trust is a registered charity in England and Wales (1079675) and Scotland (SC041198)