Style confidence isn’t about age, it’s about attitude. In this exclusive shoot, ME+EM’s Founder and CEO Clare Hornby styles the new collection alongside her mother and teenage daughters, providing three generations of investment inspiration.

“We all style our favourite pieces in our own unique ways - my girls will wear the track pants with tees and their favourite trainers, while I will pair them with a shirt for work. It’s all about now and forever versatility”

“The fact that both my mum and my daughters feel confident in these pieces makes me feel l like we’ve achieved that goal of truly universal, classic style”