SUSTAINABILITY

2 | PEOPLE

Our suppliers are an extension of our team, a crucial element in everything we do.

We don’t just search far and wide for the best capabilities and resources for our collections; we seek partners who resonate with our values. Once we find them, we’re committed to fostering direct, long-lasting and collaborative relationships that bring our collections to life.

A core part of our ethos is the fair and respectful treatment of people across every part of our supply chain. To uphold this commitment, we proudly stand as members of both the Ethical Trading Initiative (ETI) and SEDEX.

The ETI is a powerful force driving long-term change and worker empowerment across the globe. Since becoming a member in 2022, we've adopted their internationally recognised base code of labour standards as the foundation of our own code of conduct, particularly focusing on protecting workers’ rights. Our internal teams undergo responsible purchasing practice training by the ETI, ensuring our sourcing methods remain ethical, fair, and transparent.

Our SEDEX membership further reinforces our commitment to responsible supply chain management, enabling us to engage in global auditing programs that provide both insight and accountability. All ME+EM suppliers are required to undergo regular social audits by independent organisations, and we actively encourage SEDEX membership for all our direct suppliers.  

We’re also proud to be an accredited Living Wage Employer for our ME+EM employees, ensuring fair pay across the board.

With a truly global footprint, we are investing in cutting-edge technology to map and enhance transparency across our supply chains. Our goal is to empower both our partners and our customers with the clarity and traceability they deserve. 

3 | PLANET

We recognise that our operations have an environmental footprint - and we’re committed to doing something about it.

In 2024, we launched an ambitious partnership with sustainability consultants Seismic to measure our carbon emissions across the entire business. This marks a major step in strategically managing and reducing our impact.

As a result, we’ve set a science-based target for our Scope 1 and Scope 2 emissions - those we directly control - aligned with the Paris Climate Pathway to Net Zero.

Beyond our immediate footprint, we’re taking action on Scope 3 emissions, which largely stem from the materials we use and our manufacturing partners. We’re increasing the use of lower-impact, certified materials and working closely with our suppliers to encourage renewable energy adoption across their facilities..  

To track our progress, we use the carbon reporting platform Plan A, which provides full visibility of our emissions and helps us take targeted action where it matters most. 

Within our own operations, we’ve set internal freight targets to minimise environmental impact—prioritising road and sea transport, while reducing air shipments wherever possible. We also collaborate with external freight providers that share our Net Zero ambitions.

In 2024, we were proud to contribute to the British Fashion Council’s Low Carbon Transition Programme, partially funded by the UK Government, supporting collective efforts to decarbonise the fashion industry and drive meaningful change.  

4 | FOREVER ICONS

Natural fibres: Crafted from natural fibres such as cashmere and cotton

Recycled material: The composition of this style contains a minimum of 50% recycled materials

Audited supplier: The supplier has been audited by an independent third party 

By-product: The material used is a by-product of the food industry and held to high animal welfare standards

Transported by road: Pieces have been transported to our warehouse by road, our preferred lower impact freight method

Transported by sea: Pieces have been transported to our warehouse by sea, our preferred lower impact freight method

Mulesing-free: Wool has been sourced from sheep that have not been subjected to the practise of mulesing

Recycled Packaging: Delivery packaging is made from recycled material, and can be recycled after use

Organic: The composition of this style contains a minimum of 50% organic materials.

5 | POSITIVE LUXURY 

In 2025 we were proud to be awarded The Butterfly Mark by Positive Luxury as a symbol of the Real Changemakers in luxury. It’s only ever awarded by Positive Luxury to brands that meet higher and higher standards for people and nature.  

To earn the Butterfly Mark, we had to pass an expert-led, independent assessment which is built on the foundation of international agreements, global frameworks and standards, and even potential upcoming legislation. It covers all areas of sustainability: Environment, Social and Governance. 

Over the course of a year we collaborated with the Positive Luxury team providing evidence of the change we’re making across a vast range of sustainability issues, including our impact on areas like climate, nature and water (Environment), our commitments to workers in our supply chains (Social), as well as how responsibly and ethically we manage our businesses (Governance). No detail is left out.  To certify we were required to achieve 50% across the three pillars and you can explore our efforts through our Connected Butterfly Mark here.

Passing the assessment is a landmark moment in our sustainability journey. But our journey is far from over. To retain the Butterfly Mark, we have to re-certify every two years. That means, as standards rise, we’re committed to continually improving our performance to meet them. From the very start of the assessment, we worked closely with Positive Luxury to improve our performance and we’ll continue to do that until we re-certify again. 

The Butterfly Mark is a symbol that we stand for progress over perfection, difficult work over easy wins, and that we will never stop trying to improve.